The 2021 Limited Edition Empower Sports Bra Winner
Natasha Jones
|
![]() |
We are so proud and honoured to announce Natasha Jones as the Winner of this Year's Limited Edition Empower Sports Bra Design Competition. We opened the competition on International Women's Day back in March of this year in support of CoppaFeel!.
Natasha's design really stood out to me as it celebrated the beauty of the female form in movement, which resonates with MAAREE so well. It cleverly creates a camouflage pattern from the use of lines and colours included in her print, which lends itself very well to sportswear.
50% of the profits of every single sale of this bra and A4 print will be donated to CoppaFeel! supporting them in the amazing work that they do in reminding young women to regularly check their boobs for signs of breast cancer.
Congratulations Natasha!
Here are some words from Natasha and what this achievement means to her:
"I am Natasha Jones, and I am about to start my final year of MEng in Sports Engineering at Loughborough University. Last year Mari visited Loughborough to share her experience and I found her presentation extremely motivating. Inspired by Mari’s journey I was keen to further my links with a fellow sports engineering female entrepreneur and so I decided to enter her competition.
I strongly connected with Mari’s presentation on the importance of empowering women, and so I wanted my design to symbolise this. The different shapes I incorporated were representative of all female body shapes, sizes, and skin colours. Whilst maintaining an abstract feel. One key feature I wanted to highlight was how none of the shapes overlap. It was important to me to represent lots of different women all together supporting each other without being in competition.
As a budding engineer, about to graduate, winning this competition is a confidence boost in my own ideas and abilities. The Coppafeel charity whose core values are inclusivity, positivity, and creativity are the perfect recipient of any proceeds. I am proud that my Empower Sports Bra design may help their work in some small way."
You can shop the collection here.
Still not sure? Talk to a person.
Fifteen minutes with a MAAREE expert fitter, online or in person. Bring your tape, bring your questions, bring the bra that hurts. We will tell you which size and which style across every bra we make. No purchase needed.
- Around 15 minutes, 1-to-1 with a real fitter
- Free. No purchase required, even after the call
- Available across UK, EU and US time zones
- Useful if you've gone up or down a band, postpartum, or post-surgery
I'd been told I was a 36C for fifteen years. Booked a Zoom fitting on a Tuesday lunch break, walked away a 32E. First time a sports bra hasn't hurt my shoulders.
Sample fit testimonialBlog posts

Women’s Night Match at the French Open: A 3-Year Wait
On the 1st of June, Aryna Sabalenka and Naomi Osaka walked out under the lights at Roland Garros. It was the first time in nearly three years that a women’s match had been given the night session o...
Read more
January, we don’t need you to fix us. “New year. New you.”Sorry, says who?Women do not need rebuilding. We don’t need a “before”, and many of us aren’t striving for an after. Movement is continuou...
Read more
MAAREE Turns 7! A Big Thank You & Our Biggest Year Yet
MAAREE turns seven this month, and it has been our biggest year so far. Here is a look back at the highlights and what we are excited to build next.
Read more



